Activate
Activate your users and improve conversions with dynamic boosters
Engage with your users in real time with the ideal message
Export data / API
Export your data records to make them usable in your third-party system.
Server-side tagging an 3rd party (Meta, LinkedIn, etc.)
Activate your tracked users and automated audiences and pick them up again via retargeting on the socials.
Score-based advertising
More insights means better performance: Understand and analyse user interest in your offers.
Modals
Measure all interactions of a user and automatically address your user at the right time with a call-to-action modal based on defined rules.
AB tests
Which text, image or button is not well received? Use automated AB tests to test and analyse which elements work on the website and which combination is most effective.
Boost your performance and achieve your business goals
User activation with fusedeck
In digital marketing, it is important to target users and encourage them to interact. fusedeck helps you to identify your active users and increase the number of registrations and purchases through conversion boosters and dynamic content customisation. With our tools, you can address users in real time with the right message and thus improve the conversion rate.
Server-side tagging and data export
An important part of fusedeck’s Activate workflow is server-side tagging, which improves data collection by processing tracking data directly on the server. This ensures faster loading times for your website and protects the privacy of your users, as sensitive data is no longer processed in the browser. With our Export Data / API function, you can use data records in third-party systems and retarget audiences on platforms such as Meta and LinkedIn. This allows you to utilise your collected data effectively.
Performance boosters and plugins
Our performance boosters such as modals and toasters increase user interaction: with modals you can place important information or call-to-actions more prominently and toasters allow you to display discreet notifications that do not disturb the user. These tools help to improve the user experience. With a range of plugins, including A/B tests and content injections, you can test and dynamically adapt different content to better reach users.
The performance boosters are designed to increase interaction with your users and direct their attention in a targeted manner. These tools help to improve the user experience and increase engagement rates, which ultimately leads to higher conversion rates.
Scoring and conversion optimisation
With our score-based approach, you gain insights into user interest in your offers. You can create qualitative audiences based on score values and use conversion boosters such as automated call-to-action modals to encourage interaction. You can optimise your marketing measures through targeted retargeting and integration with third-party systems.
Efficient management of advertising spend
Optimising your advertising spend is crucial in performance marketing. fusedeck supports you in budget allocation by analysing the quality of your traffic sources. The automatically generated quality score helps you to identify the best publishers and allocate your budget wisely. This way you can ensure that your advertising spend is utilised effectively.
